Professional Branding Design
Whether you’re launching a brand refresh or starting from scratch, Optimized Webmedia’s branding design services will help your company develop a strong, consistent, and memorable brand across all assets of your marketing and advertising.
In addition to guiding your brand positioning, strategy, and guidelines, we’ll work with your company to develop, design, and produce brand assets and collateral including:
- Company logo
- Brand guidelines (including color palette, typeface, and logo formats)
- Vehicle/truck wraps
- Marketing collateral (business cards, poster ads, stationary set, product packaging, envelopes, folders, case studies, email templates, etc.)
- Advertising (remarketing ads)
- Social media pages
- Interface design
Our Branding Design Process
Our creative team will meet with you to gain insights into your company’s history and vision for your branding design or refresh. We’ll turn your feedback into a strategic creative plan and direction before any of the design work ever begins.
With a brand direction in place, we’ll begin development to present your team with a handful of new creative options that align with your company’s branding vision and goals.
Your branding design package allows for several rounds of revisions before presenting you with your final, new assets—including all color palettes, typefaces, and logo formats.
The Importance of Branding
No matter your business size, industry, or location, a strong, effective, and cohesive brand strategy and design help to convey your company’s quality, credibility, value, and experience. When it comes to marketing and advertising your products and services, those that have a strong brand behind hold an enormous competitive advantage.
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